Aleksandr Kabanets

Alexander Kabanets is the founder and CEO of the advertising agency Q2 Agency; an expert in digital marketing, end-to-end analytics, and sales funnels. With more than 10 years in the industry, he has grown from a media buyer to the head of Yandex’s marketing division and has launched hundreds of advertising campaigns in 15+ countries.

Facts & Figures

  • 3 university degrees plus an MBA in Marketing (GPA 5.0). LinkedIn
  • 300+ completed projects in e-commerce, IT, fintech, and EdTech with an average revenue growth of 68 % in the first six months.
  • 162 candidates at $0.14 per application — a case of automated hiring through targeted ads.
  • Manages monthly advertising budgets of 40 M ₽+ (SEO, PPC, targeting).

Expertise

SEO | PPC (Google Ads, Yandex.Direct, Bing) | Target & Paid Social (Telegram Ads, VK, TikTok) | CRO | Web analytics & BI | AI tools in marketing.

How I Can Help Q2 Blog Readers

I show numbers, not abstractions. In my articles, I break down real before/after cases, share audit checklists, media-plan templates, and explain how to combine AI and creativity to deliver real business value.

Contact Me

LinkedIn

Instagram

If you have questions about scaling traffic or want to discuss a collaboration, feel free to reach out — I’ll be happy to help.

  • 9 Reasons Why Google Isn’t Indexing Your Website | SEO продвижение, реклама, агентство Q2 Agency

    9 Reasons Why Google Isn’t Indexing Your Website

    If Google Isn’t Indexing Your Website, It Means It’s Invisible to Search Engines and Brings No Traffic In this article, we’ll break down 9 main reasons why this happens and how to quickly fix the problem. Reason 1: The Site Is Blocked From Indexing in robots.txt Problem:The robots.txt file may contain the directive Disallow: /, […]

  • SEO in Google and Yandex: What’s the Difference and How to Adapt Your Strategy | SEO продвижение, реклама, агентство Q2 Agency

    SEO in Google and Yandex: What’s the Difference and How to Adapt Your Strategy

    SEO in Google and Yandex: What’s the Difference and How to Adapt Strategy Google and Yandex are search engines with different algorithms, priorities, and approaches to ranking. In this article, we’ll examine the key differences and explain how to perform SEO promotion in both Yandex and Google. Fundamental Differences Between Google and Yandex SEO strategies […]

  • SEO Audit of a Website: What It Is and Why It’s Important | SEO продвижение, реклама, агентство Q2 Agency

    SEO Audit of a Website: What It Is and Why It’s Important

    SEO Website Audit: What It Is and Why It’s Important An SEO audit is neither scary nor complicated. It helps identify what prevents a website from attracting traffic, where it is losing rankings, and what can be improved. No panic or complicated jargon — just an objective picture of the website’s condition and clear steps […]

  • E-commerce Promotion — How to Effectively Promote an Online Store | SEO продвижение, реклама, агентство Q2 Agency

    E-commerce Promotion — How to Effectively Promote an Online Store

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  • What Is SEO Promotion: A Basic Guide for Businesses | SEO продвижение, реклама, агентство Q2 Agency

    What Is SEO Promotion: A Basic Guide for Businesses

    In the era of digital competition, online presence has become critically important for any business. When potential clients search for products or services, their first step is to use search engines like Google or Yandex. If your company is not in the search results, you don’t exist for the client. SEO is the key to […]

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